Raw Variable Interpolation in HTML with Pug

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Content interpolated with bracket syntax will be evaluated for code, the output of which is included in your HTML output.

title follows the basic pattern for evaluating a template local, but the code in between #{and } is evaluated, escaped, and the result buffered into the output of the template being rendered. [Source]

If you need to include raw HTML syntax, use an exclamation point instead of a pound symbol (!{} instead of #{}).